( WELCOME TO THE STUDIO )
THE
MEET
FOUNDER
Emily Skinner — Founder & Creative Director /
Emily Skinner is the founder and creative director of Thirty Five The Studio — an award-winning social and strategy agency elevating female-led brands through intelligent design and measurable impact.
With a background in Fashion Media and Marketing and nearly a decade of experience within the social and creator industry, Emily bridges aesthetic excellence with strategic insight. Her work sits at the intersection of beauty and business — where refined design meets data-driven results.
Under her direction, Thirty Five partners with female founders worldwide to create brands that embody clarity, confidence, and commercial strength. Guided by a belief that luxury is defined by care, not exclusivity, she leads with precision, purpose, and an unwavering commitment to elevating women in business through strategy-led creativity.
Discover how Thirty Five can help define your next chapter.
WE DO WHAT WE LOVE...
CURATING THOUGHTFUL, STRATEGY-LED CONTENT THAT FOSTERS GENUINE CONNECTION. OUR WORK IS GUIDED BY A DEEP PASSION FOR CREATIVITY WITHIN THE DIGITAL SPACE, AND WE’RE GRATEFUL TO COLLABORATE WITH BRANDS WHO INSPIRE US EVERY DAY.
Ready to elevate your brand? Discover our signature services and take the first step toward a sophisticated, strategy-led social presence that commands attention.
The Studio was launched (unofficially) in 2020. With the first lockdown ending, I had realised over that time that many businesses had to shift their marketing online and also relied on smaller creative outlets in order to help them succeed. But there was a gap within the market to produce high quality content, for smaller budget businesses.
Whilst at university, I knew I would want to launch a creative business as part of my work towards graduating. Thirty Five was initially set up as a creative content agency, prioritising content creation for social media platforms.
We officially launched in June 2021, as a social media agency serving female-led brands looking to uphold a specific aesthetic and build their business online with confidence and success.
After trialling and market research I realised the vision for Thirty Five was to be creative, collaborative and work within the social media industry focusing on management and branding.
I have always had a love for a neutral aesthetic, if you were to take a look into my wardrobe you would understand. And the high-end Parisian/Scandi style of life is a dream - but it can also be overwhelmingly priced. My aim is to show businesses that they can brand themselves, uphold a luxury aesthetic even as a start-up on a limited budget.
Since then, I have worked with several female-led brands, from a range of industries, including photography, jewellery, fashion, skincare, pets, wellness & menstruation, candles, and many more inspiring businesses with amazing stories.
our story starts here /
In the quiet moments between lockdowns, something shifted. While the world paused, our founder Emily watched passionate business owners scramble to move their ventures online—often settling for cookie-cutter solutions that diluted everything that made them special.
Founders with inspiring ideas trapped behind generic templates and budget constraints, unable to access the calibre of care and creative support they would need to truly showcase their potential without getting lost in the noise.
This wasn't just a market gap Emily discovered—it was a calling. Thirty Five The Studio was born from this belief: that every brand deserves to radiate what makes it unique while connecting authentically with its audience through online platforms.
This wasn't about launching another social media agency.
This was about taking a deeper approach—building a space where brands could finally see their dreams reflected through marketing, design and assets that celebrate both their true essence and ambitious goals.
What began as content creation has evolved into an endeavour much more meaningful: a love letter to female entrepreneurship. As a multi-award-winning agency, we've become the trusted creative partner for female-led e-commerce and lifestyle brands who refuse to settle for ordinary when it comes to their digital presence.
Through tailored solutions that honour each founder's signature story, we've proven that luxury isn't just about budget— it's about amplifying voices, intentional storytelling, research-backed strategy that sells, artistry that captivates, content that connects, and the unwavering commitment to exceed expectations. We exist to ensure that passion and profitability work as partners to make something truly extraordinary—turning the brand you've always envisioned into the digital presence you've always deserved.
We envision a digital landscape where female-founded brands command the same reverence as luxury design houses through powerful visual identities and social media presences that captivate and convert. We see ourselves as the catalyst for brands that don't just participate in trends but create them, establishing a new paradigm where female-led brands set the standard rather than chase it.
OUR VISION /
Our mission is to elevate female-led brands through purposeful action—creating social media presences that feel effortlessly influential whilst driving measurable growth, and building sales- psychology-backed strategies that transform followers into devoted customers. We empower female entrepreneurs by removing barriers, putting an end to overwhelming late nights and inconsistent posting, so you can lead your brand to success that looks as good as it feels.
OUR MISSION /
At Thirty Five, our commitment goes beyond the ordinary. We operate from the understanding that true luxury isn't about exclusivity—it's about the meticulous attention to detail that makes every brand interaction feel intentional and transformative. We believe in the quiet power of beautiful aesthetics paired with strategic intelligence, where each visual choice serves a purpose and extraordinary results become inevitable.
OUR philosophy /
We believe in raising standards, not meeting them. Every project is an opportunity to elevate both our clients’ brands and the landscape for female-led businesses.
Our promise goes beyond aesthetics — we build the bridge between strategy and design, creating content that connects, converts, and endures. Through sales-psychology-backed insight and intentional creativity, we help brands radiate what makes them unique and find their place with confidence.
OUR promise /
( THE TEAM )
01 /
EMILY
Founder of Thirty Five – Emily is all about working with luxury brands to align their socials strategically to their aesthetic. She is also a big coffee lover.
02 /
Eloise
Social Media Manager – With a background in branding, fashion, and wellness, El brings a multidisciplinary skill set across design, strategy, photography, and videography.
03 /
Chloe, founder of studio petita
Graphic Designer – Big on all things fashion & neutral design, Chloe is basically a perfect match for Thirty Five’s branding.
04 /
Hope
Social Media Manager - Hope joins us with a background in PR and influencer relations for leading high-end fashion brands, bringing her refined eye for editorial detail to the team.
( OUR SALES-STRATEGIES )
Championing this method, as one of the only agencies that focus on sales-psychology, we believe this approach - Thirty Five’s USP - plays crucial to the success of your content, aligning content pillars with the careful analysis of your audience’s purchasing behaviour.
At Thirty Five, we believe the results happen when strategy and design are seamlessly intertwined. Introducing a sales-psychology backed content strategy enables the creation of content that guides consumers through the buyer’s journey, from awareness to consideration to conversion - ultimately driving revenue and fostering brand loyalty.
This strategy focuses on understanding the psychological triggers that influence consumers’ purchasing decisions, such as emotions, cognitive biases, and social influence, and uses this knowledge to craft content that resonates with target audiences on a deeper, emotional level.
As one of the few agencies specialising in sales psychology, this approach defines our difference. By aligning content pillars with a deep understanding of your audience’s purchasing behaviour, we create social presences that feel considered, perform intentionally, and deliver results that last.
At Thirty Five, we believe meaningful results happen when strategy and design work in harmony. Our sales-psychology-backed approach is rooted in understanding the emotional and behavioural triggers that drive purchasing decisions, translating this insight into content that not only connects but converts.
This method goes beyond surface-level aesthetics. We design strategies that guide your audience through every stage of the buyer’s journey — from awareness to consideration to conversion — ensuring your content drives measurable growth and long-term loyalty.
