Grounded Magazine is a modern wellness-led publication that blends style, grooming, health, travel and food into one elevated, editorial platform — designed to feel as inspiring as it is informative. Built around a unique Guest Editor model, where experts like doctors, nutritionists and founders contribute directly, the brand stands apart from traditional media by prioritising trust, depth and community over quick fixes or product push. 

Since working together, we’ve transformed Grounded’s social presence into a strategic growth engine — refining their visual identity into something instantly recognisable, elevating content quality, and introducing a structured content approach that balances education, aesthetic and engagement. Through consistent posting, stronger storytelling formats and leveraging Guest Editor collaborations, we’ve driven steady audience growth, increased engagement from both readers and industry voices, and positioned Grounded as a credible, aspirational space within the wellness media landscape.

Results:

• Increased following by +100% in first two months of working together.

• Gained 439,000 views in the first two months of working together.

• Increase of +135% of website taps.